In this article the author analyzes the features of functioning of the Soviet ideologeme in the custom congratulations banner literature of emigrants in details.Much attention is given to the term "ideologeme", its characteristics and features.Criteria of differentiation of the terms "Sovietism" and "ideologeme" are considered.There is the analysis of changes in perception of mpu63zm/a ideological expressions into space and time by examples of passages from the literature of the emigrant writers.
The received results of research will spark the interest of the authors of dictionaries and teachers in development of programs for studying lexicon, stylistics and the culture of speech.DOI: http://dx.doi.org/10.
12731/2218-7405-2013-2-40.